Case studies

How enterprises use serious games for assessment, engagement, and measurable behavior signals.

Explore how we design for behaviour change: our method, Deal IQ (MEDDIC), Mirror, and leadership assessment with serious games.

Top 50 Tech Company

Challenge:

A leadership team needed to assess communication patterns and decision-making across distributed teams. Conventional methods were too passive and did not capture real behavioural data.

Approach:

A custom tabletop simulation replicated real decision scenarios. Teams worked through complex challenges while game mechanics captured behavioural data for actionable insights.

Results:

40+

Leaders Assessed

85%

Engagement Rate

100%

Actionable Insights